After a six-year hiatus, Victoria’s Secret set out to revive its iconic fashion show, reimagined for the digital age. The special brought back the glamor and spectacle fans know and love, with a bold, modern twist. The result was a star-studded, all-female lineup featuring global superstars like LISA, Tyla, and Cher, alongside runway legends including Tyra Banks, Gigi Hadid, Kate Moss, Candice Swanepoel, Carla Bruni, and more.The show was livestreamed across YouTube, TikTok, Instagram, and Amazon on more than 85 unique social handles, including Victoria’s Secret’s owned channels and the personal accounts of the models and artists in the show. This innovative distribution strategy resulted in a combined reach of over 305 million people.